For Sports Clubs & Associations
Fan engagement strategies fill stadiums on match day. PowerUp gives members a reason to stay the other 364 days of the year.
Most member engagement strategies rely on what happens on the pitch, the court or the track. PowerUp gives your members a reason to stay invested in themselves — and in you — all year round.
The way most associations and clubs deliver member value hasn't kept up.
Engagement without depth doesn't retain people.
Content, events and community matter — but younger members especially expect something more personal. Something that demonstrably improves their life.
Revenue streams are too leaving money on the table.
Most associations rely on the same membership tiers they've always had, without the data to know where new value — and new income — could come from.
Impact is hard to prove for stakeholders.
Funders, sponsors and governing bodies want evidence. Most organisations can't show what their membership actually does for the people in it.
How PowerUp works.
Engage your members, unlock new insights and measure your impact.
All at once.
Make elite sports accessible for everyone.
A personal performance programme built around their whole life — creating a reason to stay engaged that goes far beyond match days, results or the season calendar.
Understand your membership like never before.
Population intelligence that tracks real change giving you the evidence base to prove impact to stakeholders, and the insight to build new services around what members genuinely need.
Grow revenue on the back of
real value.
When members can see and feel that something is changing for them, retention follows. And with a clear picture of what they need, new product and partnership opportunities become obvious.