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For Fitness Operators

Most gyms lose between 30 and 50% of their members every year. The ones that don't have stopped selling access and started delivering progress.
Group Dance Class
Acquiring a new member costs significantly more than retaining an existing one — sometimes up to 5–7 times more. The operators pulling ahead know that retention is built on one thing: members who can see and feel that something is genuinely changing for them. PowerUp gives you the intelligence to make that happen — and the population insights to run a smarter, more strategic operation.

The way most fitness operators retain members hasn't kept up.

Wearables tell members what, not why.

Members are generating more health data than ever but data without root causes doesn't change behaviour.

Retention strategies are lacking personalisation.

Personalisation that goes beyond a tailored class schedule is the difference between operators who retain and those who churn.

Investment decisions are based on assumption.

Without knowing what your members actually need, programming, pricing and growth decisions are educated guesses at best.

How PowerUp works.

Engage your members, unlock new insights and measure your impact.
All at once.

1. Member Performance Profile

Every member gets access to the same depth of performance insight that shapes elite athletes — a whole-life profile across 70+ factors covering health, sleep, nutrition, financial wellbeing, stress, relationships and every other variable that drives how a person actually performs.

Give every member what elite athletes have always had.

A personal performance programme built around their whole life — creating a reason to stay that goes far beyond equipment, classes or convenience. 

Understand your membership like never before.

Population intelligence that shows you why members are disengaging before they leave, so every investment decision is driven by evidence, not assumption.

Grow revenue on the back of
real insight. 

Population intelligence that shows you what your members lack need, or willing to invest in, so every investment decision is driven by evidence, not assumption.

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València, Spain

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